- Singapore Botanic Garden
- Spotify Artist
- President’s Challenge
- Singapore Writers Festival
- Painting
Information
Information
The campaign concept, "In the Garden of Time," is rooted in celebrating the cultural and emotional significance of not only flowers but also the rich biodiversity, especially in the context of UNESCO's mission to preserve heritage and promote cultural understanding. For the 10th anniversary of the Singapore Botanic Gardens' UNESCO World Heritage Site Inscription, this campaign underscores the role of flowers as symbols of history, identity, and tradition.
"In the Garden of Time" invites people to reflect on the cultural significance of the flowers and biodiversity of Singapore, recognizing them as a living part of global heritage and an enduring source of connection, beauty, and wellness.